Wool&Prince: The Better Button-Down. Guaranteed.: Review, Funding & Stats
https://www.kickstarter.com/projects/1868906/woolandprince-the-better-button-down-guaranteedHyperstarter Score
45%
Better
Goal Status
Backers
2,352
Pledge Amount
$314,241.96
of $30,000
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Marketing & Backlinks
Popular Sites
39| Referring page & text snippet |
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 The Travel Jacket Geeks Adore - The New York Times www.nytimes.com|High Traffic There are countless trends, including shirts and T-shirts that don’t need to be cleaned and never |
 The 100 Most Successful Crowdfunded Companies Dec 7, 2021|www.businessinsider.com Wrinkle- and odor-free wool button-down shirt |
 Free energy, edible slime -- and more offbeat crowdfunding ideas - CNET www.cnet.com|High Traffic more than $300,000 on Kickstarter by promising a "miracle fiber" wool shirt that can be worn for 100 days without stinking. But |
 No-Wash Shirt By Wool & Prince Is Perfect For Lazy Dudes Who Hate Laundry (PHOTOS) | HuffPost Life Oct 8, 2021|www.huffpost.com|High Traffic OK, not never. But Wool & Prince is touting their Better Button-Down Shirt 's ability to stay fresh, clean and nice-smelling for up |
 The Shirt You Don't Have to Wash—and Other Clothes that Rarely Get Too Dirty www.yahoo.com|High Traffic cleaning. No wrinkles. No odor.” Funding has come from a Kickstarter campaign, which had already pulled in more than $167,000 on |
General Sites
52| Referring page & text snippet |
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 Wool & Prince Hardly-Ever-Wash-Me Shirt | DudeIWantThat.com www.dudeiwantthat.com The Wool & Prince Kickstarter campaign runs through May 22, 2013. |
 Wool&Prince: Magic Wool Shirt www.gadgetify.com [ via ] |
 Tag Archive for "Clothing" - LifeEdited lifeedited.com |
 Wearable Tech is Everywhere | T324 | Website Design and Development, Marketing and Support Sep 10, 2021|www.t324.com about tech that enables better wearing, the Kickstarter for Wool&Prince's wash-only-once-per-100-wears shirt is at $253, 583.00 of its $30,00.00 goal. We |
 why lanolize? – Quince & Co. quinceandco.com 100 laundry-less days and a wrinkle and odor-free shirt ( Read more ). Wool accomplishes this amazing feat through breathability, a complex |
Wool&Prince: The Better Button-Down. Guaranteed.: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 5 | Excellent, the title is just the right lengthTITLE: 48 The title might be the right length, but make sure to take into account relevant keywords. Organic searches on the platform may make up a percentage of your backers. |
 2 | The description length may be too shortDESCRIPTION: 92 Consider revising the description wording. A good description can help potential backers understand what the project is about quickly. |
 1 | There are 769 wordsWORD COUNT: 769 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 3 | There are 24 external linksLINK COUNT: 24 Consider revising the number of outbound links on the page. The focus should be on the campaign owner and campaign only. |
 3 | There are 26 imagesNUMBER OF IMAGES: 26 You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.