Analyze a Campaign

The Unstainable™ White Shirt: Review, Funding & Stats

https://www.kickstarter.com/projects/lizandclarke/the-unstainabletm-white-shirt
Scoring

Hyperstarter Score

29%

Need Improvement

Campaign

Goal Status

Funded

Backers

2,906

Pledge Amount

$221,159

of $30,000

Find where your competitor's were featured — connect with the right influencers

Sign-up to gain full access to our backlink data and see all the links.

General Sites

11
Referring page & text snippet
Someone Has Invented A White Shirt That Cannot Be Stained | Beaut.ie
www.beaut.ie

10) and won't make you sweat bullets either, which is why the Kickstarter page hoping to bring this idea to shops around the world

Design Archives | Page 61 of 182 | horecatrends.com
Nov 10, 2022|www.horecatrends.com

Every now and then there are some projects on Kickstarter that gain the money needed fast and exceed it by

Spill Coffee Over This White Shirt. | DeviceDaily.com
Sep 11, 2018|www.devicedaily.com

a crisp white shirt. however a brand new product called The Unstainable White Shirt , via the price range women’s style brand Elizabeth &

What Took So Long To Bring This Shirt to Us
Oct 3, 2019|mix106radio.com

See women's shirt and sign up to get one

News | DigitalWorkshed - Part 94
www.digitalworkshed.com

Unstainable White Shirt .” The company’s Kickstarter campaign went live April 21 , and has already raised roughly four times its monetary

Showing 5 of 11 backlinks

The Unstainable™ White Shirt: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 28

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description3
Consider revising the description lengthDESCRIPTION: 131

Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 28

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 131

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.