Analyze a Campaign

The Tempered Steel of Antiquity Grey: Review, Funding & Stats

https://www.kickstarter.com/projects/grimoakpress/the-tempered-steel-of-antiquity-grey
Scoring

Hyperstarter Score

29%

Need Improvement

Campaign

Goal Status

Funded

Backers

1,405

Pledge Amount

$120,983

of $40,000

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General Sites

5
Referring page & text snippet
Astrolabe 4: Making money (or not) in SFF as a non-fic writer, Avatar: The Last Airbender, and a new app for your Super Nintendo
astrolabe.aidanmoher.com

a Kickstarter for his upcoming book, The Tempered Steel of Antiquity Grey

The Signed Page
signedpage.com

blurbed it, the artwork, etc.? Click HERE to visit the Kickstarter page. Already know about it but want to order it

Kickstarter Is Live: The Tempered Steel of Antiquity Grey – Grim Oak Press
grimoakpress.com

is a short email to share that the Kickstarter for The Tempered Steel of Antiquity Grey is now live. It means you can pledge money to

Kickstarter Coming Tomorrow: Antiquity Grey – Shawn Speakman
shawnspeakman.com

Tuesday August 25th at 8:00 AM PT, the Kickstarter for The Tempered Steel of Antiquity Grey will launch. My new SF&F novel will be available in

BrooksBlog: In Praise of Antiquity Grey - MADELINE LUISINI
madelineluisini.weebly.com

The title of the book? THE TEMPERED STEEL OF ANTIQUITY GREY . Now sit down, pledge to the Kickstarter , and

The Tempered Steel of Antiquity Grey: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 36

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description3
Consider revising the description lengthDESCRIPTION: 135

Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 36

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 135

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.