THE ICARUS DECEPTION: WHY MAKE ART? New from Seth Godin: Review, Funding & Stats

readers/participants on the concept by launching it as a crowdfunded project on the Kickstarter website. The creative trailblazer launched the project on

for The Icarus Deception: How High Will You Fly? : https://www.kickstarter.com/projects/...

his next book . As of this writing, he has raised over $250,000. The future of the book is here, and

Adam:You've had the most successful book project funded on Kickstarter . Why is that? What can other authors learn from

Popularity matters. Just look at Seth’s Kickstarter project . Within three hours of launching his project, Seth already

that was one of the rewards in Seth’s Kickstarter campaign .

readers/participants on the concept by launching it as a crowdfunded project on the Kickstarter website. The creative trailblazer launched the project on

But here's an example of what's possible. Back in 2012, Seth Godin did a Kickstarter campaign to crowdfund his book, The Icarus Deception. He figured he needed

of The Icarus Deception (you can see the project here: The Icarus Deception on Kickstarter ). We had many back-and-forths over email, but I was

its ear by launching a series of four books via Kickstarter . The campaign reached its goal after three hours and