Analyze a Campaign

The Art of Hand-Painted Patina Shoes: Review, Funding & Stats

https://www.kickstarter.com/projects/zerkaofficial/the-art-of-hand-painted-patina-shoes
Scoring

Hyperstarter Score

73%

Excellent

Campaign

Goal Status

In Progress

Backers

11

Pledge Amount

£3,368

of £15,000

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The Art of Hand-Painted Patina Shoes: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 36

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description5
Excellent, the description is just right!DESCRIPTION: 119

The number of words in the description is just right to capture attention and bring them into your project.

content3
There are 1634 wordsWORD COUNT: 1634

The page is very long and might suffer from poor mobile conversion rate, consider shortening the number of words on the page.

links5
There are 2 external linksLINK COUNT: 2

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images5
There are 46 imagesNUMBER OF IMAGES: 46

Congratulations, this campaign has just the right number of images on the page.

Suggested Improvements

Keep going with the campaign!

TITLE: 36

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

WORD COUNT: 1634

Having a large number of words on a campaign usually indicates information is written up in detail. Work out what questions backers have in their mind and answer them with the wording on the page.