Root - A robot to teach coding: Review, Funding & Stats
https://www.kickstarter.com/projects/1509453982/root-a-robot-to-teach-codingHyperstarter Score
29%
Need Improvement
Goal Status
Backers
1,871
Pledge Amount
$397,427
of $250,000
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Marketing & Backlinks
Popular Sites
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 Our Tech Predictions for 2017. Every December, we take a look back at… | by Kickstarter | Kickstarter Magazine | Medium medium.com|High Traffic remarkably open-ended possibilities for discovery and invention. Meanwhile, Cubetto and Root ’s charming robots invite children as young as three to |
 iRobot acquires Root Robotics, bringing coding education to classrooms worldwide – Harvard Gazette Nov 7, 2022|news.harvard.edu|High Traffic By 2016, they felt ready for commercialization. They ran a Kickstarter campaign as a market test to see if they had |
 This robot can teach you how to code by climbing on walls | Mashable Jul 7, 2021|mashable.com|High Traffic They also launched the the robot's Kickstarter program , which ends Nov. 29. Dubrovsky tells me he’s worried |
 How Root Wants to Bring Coding to Every Classroom - IEEE Spectrum spectrum.ieee.org|High Traffic |
 Root – Coding Robot | ETEC 522 Apr 9, 2020|virtual.educ.ubc.ca Their pitch video can be found on their Kickstarter page here . It’s the first video under ‘About’. |
General Sites
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 Root: หุ่นยนต์และซอฟต์แวร์สำหรับใช้สอนเด็กๆ เขียนโปรแกรม วิ่งบนกระดานได้ พัฒนาโดย Harvard – TechTalkThai www.techtalkthai.com ปัจจุบันโครงการนี้ได้เข้าไปเป็นส่วนหนึ่งของ KickStarter แล้ว ผู้ที่สนใจสามารถสนับสนุนหรือสั่งซื้อได้ทันทีที่ https://www.kickstarter.com/projects/1509453982/root-a-robot-to-teach-coding เลยนะครับ |
 Root robot - Atlas of the Future — Atlas of the Future atlasofthefuture.org |
 Coding And Robotics For All Ages - May 1, 2017|thehomeschoolscientist.com Help make Root a reality. Visit the Root kickstarter page to learn more and to be sure you are one |
 Root: A Robot to Teach Coding | Tech Age Kids | Technology for Children Mar 5, 2018|www.techagekids.com |
 Computer Science Teacher: Robots for Teaching are everywhere–Which should I use and how? Jul 10, 2020|blog.acthompson.net and designed to get students excited. This week it is Root – a robot that climbs walls or white boards. It even has a brush for erasing |
Root - A robot to teach coding: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 30 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 3 | Consider revising the description lengthDESCRIPTION: 135 Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.