Point: A softer take on home security.: Review, Funding & Stats
https://www.kickstarter.com/projects/minut/point-a-softer-take-on-home-securityHyperstarter Score
29%
Need Improvement
Goal Status
Backers
2,005
Pledge Amount
$238,366
of $50,000
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Marketing & Backlinks
Popular Sites
18| Referring page & text snippet |
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 Innovation in Sound. On smart listening, hearables and… | by Dave Haynes | Medium davehaynes.medium.com|High Traffic it. If I had an Airbnb, I’d probably buy a Point sound sensor. Several startups, such as Hooke Audio , are |
 Point review: Subtle home security from a single Point - CNET Jul 8, 2022|www.cnet.com design promises "a softer take on home security," and at a Kickstarter price of $79 (£50, AU$92, converted roughly), it costs considerably less than competing |
 VCs Look To The Future As IoT Investments Soar | TechCrunch Nov 7, 2022|techcrunch.com|High Traffic more common “hard security” model that relies on cameras and microphones. Launched on Kickstarter this week, Form is taking the “invisible” approach to hardware, detecting irregularities |
 How the Internet of Things Inspired a New Startup Niche | Entrepreneur Aug 9, 2022|www.entrepreneur.com|High Traffic Point , which listens for potentially suspect sounds in a home |
 Point: Keeping an eye on your home with electronic ears | Engadget Dec 8, 2022|www.engadget.com of design work at Apple -- have just the solution. Point (US$79 pre-order price) is a Kickstarter campaign aimed at creating |
General Sites
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 L'histoire de Minut | Minut www.minut.com Plus tard cette année-là, l'équipe est prête à lancer sa première campagne Kickstarter . Ayant récolté 238,000 dollars, soit plusieurs fois leur objectif |
 Meet Point, the Home Security System That Does Without Invasive Cameras - SHOUTS mikeshouts.com Kickstarter campaign page and pre-order yourself one (or more). Prices start at $79 and may run up to as high as $699 , |
 Xbox One update arrives with customization and Twitter tie-ins Feb 10, 2021|www.dcemu.co.uk cruised past its $50,000 Kickstarter goal just two days after the campaign went live, and is now participating in our Insert Coin |
 The home and it’s owner – a changing relationship: A Crowdsight Analysis - Brand Genetics Aug 7, 2021|brandgenetics.com Whilst security is at the heart of such devices (like Point and Blink ) people are interested in those systems that |
 Point: A Less Intrusive Take on Home Security | TechFaster Aug 8, 2022|techfaster.com Point Kickstarter Campaign ▲ |
Point: A softer take on home security.: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 38 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 3 | Consider revising the description lengthDESCRIPTION: 134 Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.
Popular Hardware Sites
Websites and influencers in the Hardware category
Hardware Influencers
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HotHardware is a trusted source for technology news and expert reviews of computers, PC components, laptops, tablets, smartphones and gadgets for enthusiasts, consumers, gamers and IT pros.
This section of AVForums.com is a place for discussions about computer components and peripherals including CPUs, motherboards, memory, internal and external drives, monitors, mice and keyboards, printers, scanners and more.
General Hardware Sites
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Helps you buy the best hardware and build the best PC to play, create and work. Discuss all the latest and hottest in news about hardware, software, and gadgets with your No.1 trusted source.
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
Uncrate is the leading buyer's guide, filled with the world's best gear, apparel, and automobiles.
Gizmodo is a news and opinion website about gadgets, technology, science, environmental news, entertainment, and culture.
TechHive covers everything from lighting controls to home security; home entertainment to smart appliances and more. Any tech websites list will be incomplete without this one.