Analyze a Campaign

OLIVERS: The Last Pair of Athletic Shorts You'll Ever Need: Review, Funding & Stats

https://www.kickstarter.com/projects/433658499/olivers-the-last-pair-of-athletic-shorts-youll-eve
Scoring

Hyperstarter Score

43%

Better

Campaign

Goal Status

Funded

Backers

3,307

Pledge Amount

$271,043.23

of $10,000

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General Sites

4
Referring page & text snippet
Kickstarter-funded OLIVERS Apparel was founded to address a very specific pain point: the lack of comfortable, high-quality athletic shorts for men – StartUp Beat
Dec 11, 2022|www.startupbeat.com

Francisco-based startup, which has designed high-quality athletic shorts for men, completed a $271,043 fundraising campaign on Kickstarter on September 13th. Its original goal was $10,000.

Clothing « Tactical Fanboy
Mar 5, 2020|tacticalfanboy.com

www.kickstarter.com/projects/433658499/olivers-the-last-pair-of-athletic-shorts-youll-eve

Startup and Planning | Success In Business Podcast
successinbusinesspodcast.com

Check out an example of a great kickstarter video here.

California | Found In The Fifty | Page 4
foundinthefifty.com

Francisco. Be sure to get first in line on this Kickstarter because no doubt they will be gone soon.

OLIVERS: The Last Pair of Athletic Shorts You'll Ever Need: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title5
Excellent, the title is just the right lengthTITLE: 58

The title might be the right length, but make sure to take into account relevant keywords. Organic searches on the platform may make up a percentage of your backers.

description5
Excellent, the description is just right!DESCRIPTION: 115

The number of words in the description is just right to capture attention and bring them into your project.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.