Oculus Rift: Step Into the Game: Review, Funding & Stats
https://www.kickstarter.com/projects/1523379957/oculus-rift-step-into-the-gameHyperstarter Score
45%
Better
Goal Status
Backers
9,522
Pledge Amount
$2,437,429.75
of $250,000
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Marketing & Backlinks
Popular Sites
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 Oculus Rift CV1 - Wikipedia en.wikipedia.org|High Traffic ""Update 82: Thank you from Oculus · Oculus Rift: Step Into the Game"" .Kickstarter |
 I am Palmer Luckey, Designer of the Oculus Rift -- AMA! : IAmA May 5, 2022|www.reddit.com|High Traffic Kickstarter link: http://www.kickstarter.com/projects/1523379957/oculus-rift-step-into-the-game |
 How Zano Raised Millions on Kickstarter and Left Most Backers with Nothing | by Mark Harris | Kickstarter Magazine | Medium medium.com|High Traffic failures like Zano along with runaway successes like Pebble , Oculus Rift , and Veronica Mars . |
 Motion design trends 2018 on Behance www.behance.net|High Traffic one point or another. Virtual Reality has steadily risen from being a gaming-oriented ambitious fantasy back in 2012, to an actual medium utilized by multi-national |
 Video Game Retail Sales Decline Despite New Hits - The New York Times www.nytimes.com|High Traffic hackable, crowd-financed console Ouya or the head-mounted display called the Oculus Rift are interesting. But the game lover in me is almost |
General Sites
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 Oculus Rift Is The Virtual Reality Headset Gaming Has Been Waiting For - Industry Tap www.industrytap.com |
 Silicon Investor (SI) -- The First Internet Community Jan 3, 2020|www.siliconinvestor.com the Oculus Rift headset on Kickstarter, it was clear the market was hungry for the invention. Although smaller donors received T-shirts or posters, |
 VR Headset Gaming Is Finally Here | ForeverGeek www.forevergeek.com jumped right out of a literary novel), who has created a Kickstarter project to raise the funds he and his team need to |
 VR Has Arrived With The Oculus Rift – The Los Angeles Film School Nov 7, 2022|www.lafilm.edu Kickstarter |
 Steve_OS's Blog - Operation Sports forums.operationsports.com Oculus Rift: Step Into the Game |
Oculus Rift: Step Into the Game: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 31 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 102 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are 902 wordsWORD COUNT: 902 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | There are 8 external linksLINK COUNT: 8 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | There are 5 imagesNUMBER OF IMAGES: 5 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.