Analyze a Campaign

CALLSIGN: LONGBOW™ Action Figures: Review, Funding & Stats

https://www.kickstarter.com/projects/grindstonetoys/longbow
Scoring

Hyperstarter Score

64%

Excellent

Campaign

Goal Status

Funded

Backers

811

Pledge Amount

$206,661

of $78,000

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General Sites

5
Referring page & text snippet
GI Joburg - TopPodcast.com
toppodcast.com

https://www.kickstarter.com/projects/grindstonetoys/longbow

callsign longbow | CALLSIGN: LONGBOW™ – The Official CALLSIGN: LON
www.linkddl.com

CALLSIGN: LONGBOW™ Action Figures by Grindstone …

JoeCustoms.com > View topic - Call Sign Longbow
www.joecustoms.com

Kickstarter is live: https://www.kickstarter.com/projects/gr ... %20longbow

Callsign Longbow : le grand retour des figs o-ring ! - FulguroPop
Nov 5, 2022|www.fulguropop.com

C’est sur Kickstarter que ça vient de se passer !

Operation Recall Kickstarter Funded -
Sep 7, 2022|toyhabits.com

with with Grindstone Toys, the creative team behind the upcoming Callsign: Longbow lineup of retro o-ring figures, the good folks at Operation

CALLSIGN: LONGBOW™ Action Figures: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 35

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description2
The description length may be too shortDESCRIPTION: 65

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content5
There are 2213 words Great!WORD COUNT: 2213

This campaign has the optimum recommended number of words on the page. Remember to break up large amounts of text with images, diagrams, headings and paragraphs.

links5
There are 13 external linksLINK COUNT: 13

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 28 imagesNUMBER OF IMAGES: 28

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 35

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 65

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

NUMBER OF IMAGES: 28

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.