Food Huggers: Review, Funding & Stats
https://www.kickstarter.com/projects/foodhuggers/food-huggersHyperstarter Score
29%
Need Improvement
Goal Status
Backers
5,414
Pledge Amount
$183,497.92
of $26,000
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Marketing & Backlinks
Popular Sites
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 An Ingenious Way to Save Half-Eaten Fruit, Without Plastic Baggies | WIRED Nov 11, 2019|www.wired.com|High Traffic McNicholas and Michelle Ivankovic recently ran a Kickstarter campaign to raise funds for the product; it pulled in nearly |
 Revuelto de trastos: sartenes de titanio, abrazadores de frutas y cajas fuertes antilorzas >> El Comidista >> Blogs EL PAÍS blogs.elpais.com detalles sobre las fechas). Además, están trabajando en una pieza especial para aguacates . |
 Food Huggers by Adrienne McNicholas and Michelle Ivankovic www.dezeen.com Named Food Huggers , the brightly coloured caps slip over half-eaten tomatos, lemons, |
 Food Huggers: An Easy Way to Keep Leftover Fruits & Veggies Fresh | Kitchn Oct 11, 2019|www.thekitchn.com|High Traffic →Check it out: Food Huggers on Kickstarter |
 Great Gift Ideas, Page 2 | Scoop.it Oct 9, 2021|www.scoop.it From www.kickstarter.com - |
General Sites
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 Best Kitchen Gadgets Under $25 | Delicious Everyday www.deliciouseveryday.com I actually bought these when they were first launched on Kickstarter , and I still think they're one of the best |
 Food Huggers: Keeps your Food Fresher Longer - Design Swan www.designswan.com [ pre-order on kickstarter ] |
 Food Huggers - Veggies By Candlelight www.veggiesbycandlelight.com Well, I read about Food Huggers the other day |
 Misc Kitchen Accessories — Better Living Through Design Apr 10, 2019|www.betterlivingthroughdesign.com Don’t worry, Food Huggers are not a group of people lecturing you about loving |
 Food huggers » Stimulant stimulantonline.ca solved a kitchen dilemma. The pair have a successfully funded Kickstarter campaign to develop a line of Food Huggers . These |
Food Huggers: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 1 | The title is too shortTITLE: 12 The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit. |
 5 | Excellent, the description is just right!DESCRIPTION: 129 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.
Popular Food Sites
Websites and influencers in the Food category
Food Influencers
2
FoodBev Media provides actionable insights that empower, educate and provide direction to food and beverage industry decision-makers.
Food and beverage news, trends, ingredient technologies, and commodity markets analysis.
General Food Sites
12
From a strong editorial base and published 10 times a year, Food & Drink Technology is well placed to provide the best possible coverage of industry developments and guarantees a high profile at exhibitions, conferences, and industry events.
East End Taste Magazine is an elevated online publication covering food trends and events on the East End of Long Island. It also covers destinations around the world with a focus on food & culture with a refined angle.
Food.news is a public education effort of Groovy Bee, a pro-environment natural products formulator and retailer that donates a percentage of profits to the conservation of pollinators.
Eater is the source for people who care about dining and drinking in the nation's most important food cities.
The UK's best food magazine, in print and online, with easy to follow recipes that work. We share stunning photography, cooking ideas and secrets, plus stories from the world of food.