Analyze a Campaign

CIO - Battery Free Bike Light: Review, Funding & Stats

https://www.kickstarter.com/projects/reelightdenmark/cio-battery-free-bike-light
Scoring

Hyperstarter Score

36%

Good

Campaign

Goal Status

Funded

Backers

1,573

Pledge Amount

kr686,549

of kr250,000

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General Sites

5
Referring page & text snippet
Reelight SL 100, 120, 150 (et +) - Page 17 - Velo Vert : le VTT, tout le VTT
Nov 6, 2020|forum.velotaf.com

C'est un produit qui est passé par un appel à financement

CapoVelo.com - Reelight's Battery Free "CIO" Bike Light
capovelo.com

Reelight has currently undertaken a crowd-funding campaign on Kickstarter , with the goal of raising $40,000.

สุดเจ๋ง! CIO ไฟจักรยานพลังงานแม่เหล็ก ไม่ต้องชาร์จแบตเตอรี่ – Bossup Solution
www.bossup.co.th

Support CIO: https://www.kickstarter.com/projects/reelightdenmark/cio-battery-free-bike-light?ref=popular

Startup of the week from Hello. CIO — the bike light, do not require recharging - Gadgets F
Apr 5, 2019|gadget.fsetyt.com

The required amount for the implementation of the project the CIO is $250000. At the time of writing, the startup has

Reelight’s bike light is powered by magnets, not batteries – Punjab Times
punjabtimes.com.au

successfully been backed by over 1,000 people. Reelight says its CIO LED bike lights are bright, battery free, waterproof, and will flash during yours

CIO - Battery Free Bike Light: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 29

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description5
Excellent, the description is just right!DESCRIPTION: 117

The number of words in the description is just right to capture attention and bring them into your project.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 29

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.

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