Analyze a Campaign

Alter RFS | Rapid Filter System: Review, Funding & Stats

https://www.kickstarter.com/projects/alterrfs/alter-rapid-filter-system
Scoring

Hyperstarter Score

29%

Need Improvement

Campaign

Goal Status

Funded

Backers

1,216

Pledge Amount

$129,190

of $100,000

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General Sites

10
Referring page & text snippet
Lens Curator s04e06 - Neuralab
www.neuralab.net

announced the launch of its first product on Kickstarter, the Rapid Filter System.

Hey Indie Filmmakers - TopPodcast.com
toppodcast.com

Griffin has been testing out the Rapid Filter System by Alter —a quick way to flip an ND filter on and

Alter Hinged Lens Filter Adapters
www.gadgetify.com

[ where to find it ]

Photography News - RICK REA: Helping You Grow Through Online Marketing
Apr 9, 2021|www.rickrea.com

Alter has launched a Kickstarter funding campaign for Alter RFS , a Rapid Filter System

Examples Of Sofeast Product Development Projects - Sofeast
www.sofeast.com

After a successful Kickstarter campaign , this innovative product needed to be made by a

Showing 5 of 10 backlinks

Alter RFS | Rapid Filter System: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 31

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description2
The description length may be too shortDESCRIPTION: 37

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 31

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 37

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.