A New Way To Buy a Luxury Watch: Review, Funding & Stats
https://www.kickstarter.com/projects/leonardandchurch/a-new-way-to-buy-a-luxury-watchHyperstarter Score
36%
Good
Goal Status
Backers
3,463
Pledge Amount
$470,279.5
of $75,000
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Marketing & Backlinks
Popular Sites
5| Referring page & text snippet |
|---|
 10 Hot Kickstarter Projects We Couldn’t Let You Miss - Brit + Co www.brit.co 6. Leonard + Church : Born as an answer to the bloated luxury timepiece |
 Xconomy: Paper Airplanes and Retro Cameras Led NY Kickstarter Campaigns in 2014 Apr 3, 2019|xconomy.com 5. Taking a page from other online retailers, Leonard & Church offers a way for consumers to buy luxury-style watches without |
 Leonard & Church Watches – COOL HUNTING® coolhunting.com Leonard & Church’s Kickstarter aims to help fund their first round of production, and |
 Let's Talk Watches - Page 571 - The Lounge Discussion and Review on Literature, Arts, Culture Mar 11, 2022|forumserver.twoplustwo.com It worked for these guys with "luxury" . |
 Leonard & Church: Direct-to-Consumer Luxury Watch Startup Eliminates Traditional Supply Chain - SolidSmack www.solidsmack.com |
General Sites
4| Referring page & text snippet |
|---|
 Leonard & Church: Opulent Watches at a Bargain Price Jul 3, 2018|joesdaily.com for less than $120. What’s better, if you support their Kickstarter you can get them for even less. |
 Top products from r/frugalmalefashion petagadget.com If you can wait until November, there's this Kickstarter campaign with nice watches. There's also this Stuhrling that comes |
 What are the best products according to r/frugalmalefashion? redditbests.com If you can wait until November, there's this Kickstarter campaign with nice watches. There's also this Stuhrling that comes |
 NASA – Page 3 – Meti Heteor metiheteor.hu nem az a lényeg, hogy mi ketyeg a belsejében. A Leonard & Church kapcsán jutottunk ide, de mondhattuk volna az Avi-8 -at vagy |
A New Way To Buy a Luxury Watch: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 31 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 100 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.