Expect the Unexpected. digiFilm Camera by YASHICA: Review, Funding & Stats
https://www.indiegogo.com/projects/expect-the-unexpected-digifilm-camera-by-yashica--2Hyperstarter Score
36%
Good
Goal Status
Backers
1,041
Pledge Amount
$1,517,979
of $102,541
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Marketing & Backlinks
Popular Sites
7| Referring page & text snippet |
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 Expect the Unexpected. digiFilm™ Camera by YASHICA by YASHICA — Kickstarter www.kickstarter.com|High Traffic A Leap Forward. @GO |
 Yashica Y35 - the $1.2M POS Kickstarter Camera | MacRumors Forums Jun 3, 2019|forums.macrumors.com The slick Kickstarter/Indiegogo campaign: https://www.indiegogo.com/projects/expect-the-unexpected-digifilm-camera-by-yashica--2#/ |
 Yashica's comeback camera hit by claims of delays and poor quality: Digital Photography Review Jun 12, 2018|www.dpreview.com|High Traffic The picture isn’t much brighter on Indiegogo where the project took the total raised to $1,515,695, as |
 The Best of Retro TEch Revival - Core77 Nov 9, 2018|www.core77.com YASHIKA Y35 – $133 |
 Yashica Y35 DigiFilm camera review & teardown - "Don't buy this sh*t" - DIY Photography Mar 8, 2019|www.diyphotography.net|High Traffic yes, they also got a further $1.51 million through an Indiegogo campaign , too. |
General Sites
11| Referring page & text snippet |
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 Yashica About To Launch 35mm Film, Photographers Uninterested lumoid.com Y35 camera fiasco. You see, in 2017 Yashica launched a Kickstarter campaign for a digital camera with pretend film rolls. The |
 Clockwise - TopPodcast.com Sep 3, 2021|toppodcast.com Yashica's digiFilm camera |
 (Part 9) Top products from r/shittykickstarters www.petagadget.com the full collection of fake film cartridges, it would cost $322. That's a legitimately outrageous price for a crappy camera. Hell, |
 capbolt (@hex_cap@photodn.net) - photodn.net Jun 1, 2022|photodn.net https://www.indiegogo.com/projects/expect-the-unexpected-digifilm-camera-by-yashica--2#/ |
 A Beginner’s Guide to Film Photography: www.analog.cafe $1,515,054 USD |
Expect the Unexpected. digiFilm Camera by YASHICA: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 5 | Excellent, the title is just the right lengthTITLE: 49 The title might be the right length, but make sure to take into account relevant keywords. Organic searches on the platform may make up a percentage of your backers. |
 2 | The description length may be too shortDESCRIPTION: 19 Consider revising the description wording. A good description can help potential backers understand what the project is about quickly. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.